He also has great advice about how to break the addiction. There's the obvious stuff of clearing out your cupboards (anything > 4g of sugar per 100g has got to go). Then there's working out when you're most tempted to indulge in fructose and having a plan of what you're going to substitute instead so that you don't feel deprived. Like the way I have a handful of cashews with my morning coffee... But I found it helped my mindset that we just don't eat the stuff anymore. If you're eating it sometimes you're constantly weighing up 'can I eat this or not'? I love just not having to make the decision, it's just automatically out.
I also LOVED his chapter on how to help your kids in the process. Insightful and wise.
The thing I'm trying to weigh up is whether to eat the sweet substitutes or not. I'm pretty much against the 'artificial' sweeteners. Not loving the metallic aftertaste anymore. I'm just trying to decide whether to go down the road of making your own cakes, biscuits, custard and ice cream using glucose (sold as dextrose in the home brew aisle). I guess it's good for celebrations and helping your kids not to feel left out but I've actually enjoyed not eating that stuff for the last 3 weeks and don't want to get back in the habit. Maybe we can make it less frequent - and I guess if I have to make it all myself (it's not commercially available) we won't be having it as frequently anyway ;-)
PS is it terrible to re-gift chocolates or other sugary delicacies we've received when we think it's poison but the recipients are happy to receive them???